PENGEMBANGAN SISTEM DAN TEKNOLOGI PADA PELAKU USAHA INDUSTRI KRIPIK PISANG ILOLOGADING BERBASIS WEB DI DESA BORISALLO KECAMATAN PARANGLOE KAB.GOWA

Lilis Nur Hayati, Dolly Indra, Magfirah Magfirah, Muh. Arman

Abstract


In Indonesia, UKM has an important role in the pace of economy of the community. Many UKM create new jobs that using new staff who can support household income. In UKM of banana chips of ilologading has a problem that is faced, they are not active and understanding about marketing their product extensively. There is still a lack of facilities or media for online information systems for information services to market their products. The solution for this service activity are counseling, and marketing of information system-based product in supporting the information service needs of product marketing, training on the implementation of online-based information system applications for product marketing and attractive product packaging design. Beginner PkMD results by facilitating with counseling, simulation and training for UKM by creating a prosperous and clever community in marketing products with online-based information system services at UKM of Ilologading Banana Chips in Borisallo village, Parangloe District, Gowa Regency. The output is 1) The Partner gets online based training modules in product marketing and partner is able to be independent in implementing and skilled in product marketing, 2) Information System application for web-based product marketing, 3) Articles in the media, journal of Balireso LPMD.


Keywords


UKM ; Marketing ; Information Systems

Full Text:

PDF

References


Arif Budimanta dan Bambang Rudito.(2008), Metode dan Teknik Pengelolaan Community Development, cet. Ke II Jakarta.hal. 33.

Abdullah, Thamrin dan Francis Tantri, 2016. Manajemen Pemasaran. Jakarta: Rajawali Pers.

Indra dolly, nurhayati lilis, Pengembangan Masyarakat Pada Pelaku Usaha Industri Abon Ikan Gabus Berbasis Web Di Kel.Bontoparang Kec.Parangloe Kab.Gowa . Jurnal Balireso Vol 3, No 1 (2018)

Hanson, Ward. 2000. Pemasaran Online. Jakarta: Salemba Empat.

Iriantara, Yosal. 2004. Manajemen Strategis Public Relations. Jakarta: Ghalia Indonesia.

Marimin. 2008. Teknik dan Aplikasi Pengambilan Keputusan Kriteria

Majemuk.Grasindo.Jakarta

McLeod, Raymod. (2004). Management Information System, Ninth Edition, Prentice Hall, Penterjemah : Heri Yuliyanto S.Si.,M.Kom (MC)

McLeod Raymond .(2007)“ Management Information System”, ke 9,




DOI: https://doi.org/10.33096/balireso.v5i2.163

Refbacks

  • There are currently no refbacks.


Copyright (c) 2022 Lilis Nur Hayati, Dolly Indra, Magfirah Magfirah, Muh. Arman

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.


 

 

__________________________________________________________

Jurnal Balireso: Jurnal Pengabdian pada Masyarakat
ISSN 2502-0617
Published by LPkM UMI

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0