PENGEMBANGAN SISTEM DAN TEKNOLOGI PADA PELAKU USAHA INDUSTRI KRIPIK PISANG ILOLOGADING BERBASIS WEB DI DESA BORISALLO KECAMATAN PARANGLOE KAB.GOWA

Lilis Nur Hayati, Dolly Indra, Magfirah Magfirah, Muh Arman

Abstract


In Indonesia, UKM has an important role in the pace of economy of the community. Many UKM
create new jobs that using new staff who can support household income. In UKM of banana chips
of ilologading has a problem that is faced, they are not active and understanding about marketing
their product extensively. There is still a lack of facilities or media for online information systems
for information services to market their products. The solution for this service activity are
counseling, and marketing of information system-based product in supporting the information
service needs of product marketing, training on the implementation of online-based information
system applications for product marketing and attractive product packaging design. Beginner
PkMD results by facilitating with counseling, simulation and training for UKM by creating a
prosperous and clever community in marketing products with online-based information system
services at UKM of Ilologading Banana Chips in Borisallo village, Parangloe District, Gowa
Regency. The output is 1) The Partner gets online based training modules in product marketing
and partner is able to be independent in implementing and skilled in product marketing, 2)
Information System application for web-based product marketing, 3) Articles in the media, journal
of Balireso LPMD.

Keywords


UKM; Marketing; Information Systems.

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DOI: https://doi.org/10.33096/balireso.v5i2.155

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Jurnal Balireso: Jurnal Pengabdian pada Masyarakat
ISSN 2502-0617
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